Toronto · Freelance collective
Staff senior operators. Skip the agency layer.
Team Loop puts experienced B2B SaaS marketers on a defined constraint — search and answer engines, paid search, the site, or measurement. Built for Series A–C marketing leaders who already know what good looks like, and need someone who has done the job.
Roster
Operators on the roster have run growth marketing at B2B SaaS companies from Series A through Series D.
Work at those companies
Across the companies they have served, that work has generated over $500M in ARR.
That figure is career work at those companies, not Team Loop’s client book or a guarantee of your outcome.
01 — Work
Four crafts we actually sell.
Freelance, not a menu of invented products. If the constraint is next to these, we say so.
01
Search & answer engines
Technical and content work so the company can be found for the queries that precede a sales conversation, including the formats answer engines cite. Architecture, pages, and measurement — not a pile of unmoored blog posts.
02
Pay-per-click advertising
Campaign structure, audience and query discipline, creative testing, and reporting that a marketing leader can take to the rest of the company. LinkedIn, Google, and the channels your buyers actually use.
03
Web design
Information architecture, design, and front-end for marketing sites that a Series A–C buyer can scan. The work is the page: hierarchy, proof, and a path to contact.
04
Analytics consulting
Instrumentation, attribution choices, and a review cadence a marketing team will actually run. Enough measurement to decide; not a warehouse project in search of a question.
If the constraint sits next to these — lifecycle, content operations, a messy handoff between marketing and sales — we staff for that when we have the operator. We will say when it is not us. Full service notes.
02 — Approach
A call, then a named operator, then loops.
01
Exploratory call
Thirty minutes. You bring the constraint, the stage, and what you have already tried. We say whether the roster is a fit — including when it is not.
02
Scope and staff
If we proceed, we name the work, the operator shape (SEO/AEO, PPC, web, analytics, or a mix), and how you will judge it. Freelance means you know who is doing the work.
03
Operate in loops
Short cycles against the metric you named. Operators still do the work themselves. AI is used where it speeds production or analysis — not as a costume for the pitch.
04
Review, continue, or end
Each cycle ends with what changed and what should change next. There is no theatre of lock-in. Continue only while the work is earning its place.
03 — Fit
Built for marketing leaders. Explicitly not for everyone.
A fit when
- Series A, B, or C marketing leaders who have owned a number before
- B2B SaaS companies that can pay for senior freelance operators
- A defined constraint in search, paid, the site, or measurement
- Willingness to work with named operators rather than an account team
Not a fit when
- Very small teams looking for inexpensive generalist help
- Buyers who need a full-service agency to own every channel on day one
- Anyone shopping for guaranteed rankings, ROAS, or pipeline lifts
- Work that requires a public founder face — we introduce the operating model, then the people on a call
Thirty minutes. No deck.
Send the constraint. If the roster is the wrong shape, we will say so. If it is the right shape, we schedule a call.